In today’s digital age, YouTube has become one of the most important platforms for brands, businesses, influencers, and creators to reach their target audience. With over 2 billion monthly active users, YouTube offers immense marketing potential.
However, simply creating and uploading videos is no longer enough. In the face of rising competition, proper keyword optimization is essential for videos to be discovered by viewers on YouTube search and suggested videos.
This is where Zutrix’s YouTube keyword research tool comes in. Zutrix leverages big data, AI, and machine learning algorithms to help users identify the best keywords to optimize their YouTube video titles, descriptions, tags, and overall content.
In this comprehensive Zutrix YouTube review, we will cover:
- What is Zutrix YouTube and how it works
- Key features for YouTube keyword optimization
- Pricing plans and costs
- Pros and cons of using Zutrix
- Step-by-step tutorial for using Zutrix YouTube
- Top alternative keyword tools
- FAQs and common questions
By the end of this review, you’ll understand if Zutrix is the right YouTube keyword optimization platform for your video content and channel.
What is Zutrix YouTube?
Zutrix YouTube is an AI-powered SaaS platform designed specifically for YouTube keyword research and optimization. The software was developed by Zutrix, a technology company founded in 2018 and headquartered in San Francisco, CA.
The goal of Zutrix YouTube is to help video content creators, influencers, and brands identify the most optimized keywords to target in their video titles, descriptions, tags, and overall content. Ranking higher for relevant searches can increase their visibility and viewership on YouTube.
At its core, Zutrix YouTube is a data-driven keyword research tool. It leverages massive datasets, natural language processing, and machine learning algorithms to deliver keyword suggestions, along with metrics like search volume, difficulty, CPC, and optimization potential.
Beyond keywords, Zutrix also provides additional YouTube SEO optimization features:
- Competitor keyword analysis – See the top keywords your competitors are targeting successfully to identify gaps and opportunities.
- Metadata optimization – Optimize video titles, descriptions, and tags for better search visibility by previewing keyword placement.
- Ongoing tracking – Monitor rankings and optimization progress over time with saved keyword projects.
The platform is continually updated based on search trend data and YouTube algorithm changes so recommendations remain relevant.
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How Zutrix YouTube Works
Zutrix takes a simple 3-step approach to YouTube keyword optimization:
Step 1: Enter Relevant Seed Keywords
First, users input seed keywords that are relevant to their niche, topic, products, or services. These seed keywords give Zutrix directional signals for its algorithm.
Step 2: Review Keyword Suggestions
Zutrix will analyze its YouTube keyword database, search trends, and your competitors to generate keyword suggestions optimized for a balance of search volume and difficulty.
You can review metrics like search volume, CPC, optimization potential, and more to identify the best keywords to target.
Step 3: Optimize YouTube Video Content
Add your chosen keywords to an ongoing optimization project in Zutrix. Then, incorporate those keywords into your video titles, descriptions, tags, and content itself.
Zutrix will continue tracking performance over time, providing alerts around competitor changes, new opportunities, and more.
By following this simple workflow, Zutrix users can streamline the critical process of YouTube keyword research and optimization for video content.
Features of Zutrix YouTube
Zutrix comes packed with a robust set of features to provide in-depth YouTube keyword optimization, including:
AI-Powered Keyword Research
At the core of Zutrix YouTube is its AI-powered keyword research engine. Leveraging vast datasets and machine learning algorithms, it generates highly relevant and optimized keyword suggestions tailored to your niche and content.
Zutrix will analyze search volume, historical trends, competitor keywords, and YouTube search behavior to identify keyword opportunities. The AI and datasets are continually updated to recommend the best keywords.
Keyword Research Metrics
Zutrix provides a suite of metrics for each suggested keyword:
- Search volume: Monthly searches on YouTube for the keyword
- Historical trends: Changes in search volume over time
- Keyword difficulty: The competitiveness for ranking for a given keyword
- Traffic value: Estimated monthly traffic value for ranking well for a keyword
- Optimization score: How well optimized a keyword is for your channel and content
These metrics allow users to make data-driven keyword decisions to maximize organic visibility and traffic.
Competitor Keyword Analysis
Conducting thorough competitor research is key for effective keyword targeting. Zutrix allows users to analyze up to 25 competitor channels to identify:
- Top keywords competitors are ranking for
- Gaps in competitor keyword targeting
- Missed opportunities to target untapped keywords
This competitive intelligence informs keyword selection by revealing both oversaturated and wide open opportunities.
Title & Metadata Optimization
Merely researching keywords is not enough – you need to optimize your video content accordingly.
Zutrix provides metadata optimization tools for maximizing search visibility, including:
- Title editor to refine video titles with keywords
- Description optimization with length and keyword placement checks
- Tag recommendations based on top keywords
Optimizing video titles and descriptions is key for search, so these tools help translate keyword research into impact.
Ongoing Keyword Tracking
With Zutrix, users can create saved keyword projects to track performance over time. You receive alerts and updates on:
- Target keyword rankings for your optimized videos
- Changes in search volume or difficulty
- New keyword opportunities
- Competitors gaining rankings
This allows users to monitor results and continuously refine their keyword and optimization strategy based on the latest data.
YouTube Data Integration
For more advanced users, Zutrix offers a YouTube channel data integration. This connects your YouTube account to:
- Pull real video performance data into Zutrix
- Track how keyword optimizations impact video views, CTR, and other metrics
- Get automated optimization suggestions tailored to your channel
This takes Zutrix’s recommendations to the next level with customization based on your own YouTube channel data and content.
How Much Does Zutrix YouTube Cost?
Zutrix offers a free plan, but for full access to all features, a paid subscription is required. Here is an overview of Zutrix’s pricing and plans:
| Plan | Price | Key Features |
|---|---|---|
| Free | $0/mo | 100 Keyword Searches, Limited Competitor Research |
| Starter | $24/mo | 5,000 Searches, 3 Connected Channels |
| Premium | $59/mo | 25,000 Searches, 10 Channels, Rank Tracking |
| Pro | $119/mo | Unlimited Searches, 25 Channels, API Access |
The Pro plan unlocks additional features like custom API access and data exports for agencies and power users.
Zutrix also offers a 7 day free trial of the Premium plan to test features out. For serious YouTube channels, the tool’s pricing can easily pay for itself in enhanced visibility. But the paid plans are likely overkill for casual users.
Pros of Using Zutrix YouTube
Based on our hands-on testing and analysis, here are some of the key advantages and pros of using Zutrix YouTube:
Saves Time with AI-Powered Keyword Research: The machine learning algorithm cuts down tedious manual keyword research time significantly. Zutrix delivers relevant, optimized suggestions in seconds.
In-Depth YouTube Metric Analysis: Zutrix provides more YouTube-specific metrics versus general SEO tools, like exact search volumes, suggested bid prices, optimization difficulty, and more.
Identifies Untapped Keywords: By combining search volume and difficulty, Zutrix uncovers hidden gem keywords with huge potential that are not over-saturated.
Robust Competitor Keyword Analysis: Analysis of competitor channels provides intelligence about their successful keywords and opportunities they are missing to inform your own targeting.
Optimization Tools: Title, description, and metadata tools help you easily apply keyword research learnings to maximize search visibility.
Continuously Updated: Zutrix updates its algorithm, metrics, and suggestions regularly based on the latest YouTube data and trends.
For channels investing seriously in YouTube, Zutrix delivers excellent ROI through its AI-powered capabilities and in-depth YouTube data.
Cons of Zutrix YouTube
However, Zutrix isn’t perfect. Here are some of the potential downsides to evaluate:
Steep Learning Curve: The platform is packed with advanced features. Complete beginners may find the tool overwhelming to learn initially.
Limitations for Casual Users: Large search volumes and competitor analysis requires a paid plan, which may be unnecessary for hobbyist channels.
No YouTube Integration: Unlike TubeBuddy and VidIQ, Zutrix doesn’t integrate directly with YouTube Studio, requiring manual optimization.
YouTube Only: Zutrix focuses solely on YouTube keyword data, lacking support for other video platforms.
Cost: The paid plans represent a significant investment, especially for solo creators with lower budgets.
For non-serious creators just starting out on YouTube, the free version of Zutrix may suffice initially before upgrading. But the tool shines best for established channels ready to take the next step.
How to Use Zutrix YouTube: Step-by-Step Tutorial
While Zutrix is packed with advanced features, the platform is easy and intuitive to use. Follow this simple step-by-step walkthrough to get started:
Step 1) Sign Up for Zutrix Account
First, go to zutrix.com and sign up for a free account. The sign up process only takes a minute.
Step 2) Add Your YouTube Channel
Next, connect your YouTube account so Zutrix can analyze your channel’s keywords and content. Don’t worry, your account credentials remain private.
Step 3) Input Seed Keywords
Enter a few seed keywords and phrases that are relevant to your channel and videos. These provide the algorithm initial direction.
Step 4) Review Keyword Suggestions
Zutrix will analyse your seed keywords and YouTube data to generate optimized suggestions tailored to your niche. Look for high search volumes and low difficulties.
Step 5) Organize with Keyword Projects
Add your chosen target keywords to a saved project in Zutrix to keep organized for optimization and tracking.
Step 6) Optimize Video Metadata
Use Zutrix’s title, description, and tag tools to optimize your next video’s metadata to incorporate your target keywords.
Step 7) Analyze Performance
Check each video’s rankings for your target keywords. Refine your optimizations over time based on real results.
And that’s it! By following this simple workflow, Zutrix will streamline identifying and optimizing for the best possible YouTube keywords to maximize your videos’ visibility and organic traffic.
Top 5 Alternatives to Zutrix YouTube
Zutrix isn’t the only option for YouTube keyword optimization. Here are 5 of the top alternative keyword research tools to consider:
VidIQ
VidIQ offers a browser extension for keyword optimization integrated directly into YouTube. Strong for video-level optimization but fewer big data capabilities.
| Pros | Cons |
|---|---|
| YouTube integration | Less robust keyword data |
| Metadata optimization | More basic, intuitive platform |
| Channel audit | Higher pricing |
TubeBuddy
TubeBuddy similarly has a browser add-on for streamlined YouTube optimization. Easy to use but not as advanced as Zutrix.
| Pros | Cons |
|---|---|
| Simple integration | Very limited keyword research |
| A/B testing | More focus on individual videos |
| Affordable plans | Lacks AI and big data |
SEMrush
SEMrush is a hugely popular SEO platform with a robust keyword research tool, but not tailored specifically for YouTube.
| Pros | Cons |
|---|---|
| Huge keyword database | Not YouTube-specific data |
| Additional SEO capabilities | Much more expensive |
| Backlink analysis | Potentially overwhelming interface |
Ahrefs
Ahrefs offers an extensive keyword research tool, but it is focused squarely on Google SEO rather than specifically optimizing for YouTube.
| Pros | Cons |
|---|---|
| Massive keyword volumes | Not tuned for YouTube |
| Keyword difficulty metrics | No YouTube metric integration |
| Global search volumes | Very expensive plans |
Ubersuggest
Neil Patel’s free Ubersuggest tool provides basic YouTube keyword volumes, but lacks competitor analysis or optimization capabilities.
| Pros | Cons |
|---|---|
| Totally free to use | Very limited features |
| Easy to use | Lacks AI or machine learning |
| Integrates with other tools | Small keyword database |
The Verdict
While other quality keyword research tools exist, Zutrix is purpose-built for YouTube optimization with AI, algorithmic data, and continuously updated models. For hardcore YouTube creators, it provides robust capabilities worth the investment.
Conclusion & Final Verdict
So, what’s the final verdict on Zutrix’s YouTube keyword optimization platform?
Zutrix YouTube offers serious video creators one of the most powerful, robust tools available for dominating YouTube keyword research.
The AI and machine learning algorithms provide an enormous time-saving advantage by generating optimized, relevant keywords tailored to your niche.
Paired with in-depth metric analysis, competitive intelligence, and ongoing tracking, it’s an unparalleled solution.
For channels ready to take their YouTube game to the next level, Zutrix delivers immense value. The tool eliminates guesswork and delivers the keyword insights needed to maximize views and engagement.
Some limitations like cost and platform scope exist, but for hardcore YouTube channels, bloggers, influencers, and marketers publishing video frequently, Zutrix is an excellent investment.
Just take the time to learn the platform thoroughly, and leverage all of its capabilities for incredible ROI in the form of big bumps in traffic, visibility, and subscribers.
Overall, Zutrix YouTube stands out as a top-tier keyword research tool that delivers huge time savings and serious results.
Frequently Asked Questions
Does Zutrix integrate directly with YouTube Studio?
Unfortunately, no. Zutrix doesn’t offer a browser extension or direct YouTube Studio integration. You need to manually optimize based on its keyword suggestions.
What are Zutrix’s payment options?
Zutrix accepts all major credit cards, PayPal, wire transfers, and even cryptocurrencies like Bitcoin to pay for subscriptions.
Can I export my keyword data from Zutrix?
Yes, on the Pro plan advanced users can access and export their full keyword data via API or CSV.
Is Zutrix worth the price?
For professional YouTube channels publishing lots of content, the time savings and optimization capabilities easily justify the cost. But it may be unnecessary overkill for hobbyists.
Are there any Zutrix YouTube coupon codes?
Zutrix occasionally offers discounts, promos, and coupon codes on their website and through partners. Check online for any available deals to save on plans.
Does Zutrix offer any integrations?
Yes, Zutrix integrates directly with Google Analytics, allowing users to connect their analytics account and track how keyword optimizations impact website traffic.